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FOUNDER OF AFRICAN CLOTHING BRAND GRASS-FIELDS WINS PLEA TO GET BACK MILLION-POUND BUSINESS

FOUNDER OF AFRICAN CLOTHING BRAND GRASS-FIELDS WINS PLEA TO GET BACK MILLION-POUND BUSINESS
Money

FOUNDER OF AFRICAN CLOTHING BRAND GRASS-FIELDS WINS PLEA TO GET BACK MILLION-POUND BUSINESS

FOUNDER OF AFRICAN CLOTHING BRAND GRASS-FIELDS WINS PLEA TO GET BACK MILLION-POUND BUSINESS

The founder of the popular African fashion brand GRASS-FIELDS, Christelle Nganhou, has recently announced that she will be ‘getting back’ her multi-million-pound company after losing to an ill-intended investor.

According to Christelle, who founded the business with her twin sister, Michelle, there has been an ongoing battle behind the scenes after a scathing back and forth between Christelle and the corporation was uploaded online for the world to see.

How it started

Grass-Fields became a huge trending topic for becoming a successful black-owned business. They gained lots of respect for specialising in high-quality African clothing, making purchasing dresses that remind supporters of home that much easier.

The business then announced that they were planning to close the company for good once Michelle became seriously ill, but miraculously overcame the setbacks.

What happened next

The twin sisters had sought help to keep the business afloat and were eventually bought out by the investors who the sisters later alleged to have schemed to remove them.

The company had been facing challenges over the last two years and was undergoing administration, ultimately resulting in a takeover. Additional insights into the company's financial status revealed that despite Grass-Fields achieving substantial revenue, reaching a remarkable $5 million in sales for 2018, they accumulated debts to multiple investors in the subsequent years.

The new management also claimed the sisters had been funnelling company money into their accounts.

Christelle made her own allegations, insisting that the company had been "stolen" from them and having been intentionally targeted as a ‘black-owned business'.

In response, the management considered taking legal action for defamation of name and character.

What’s happening now

Over a year later, it seems the tide has changed. The original owner, Christelle, kept it vague in a video uploaded on socials, where she said she had ‘won’ back her £20 million company after an ongoing battle.

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