It has been revealed that Fredo has made a 'Multi-Million Pound' investment into the 'Kick Game' - who are a UK Trainers Retailer.

The Rapper has had a strong year thus far and dropped his album 'Money Can't Buy Happiness" which was No.2 in the UK Album Charts at one point.Complex has reported that that Fredo has made another power move, and will be taking part in various events for Kick Game.

Some of these will take place online, and others will take place in-store over the next two years.Kick Game is certainly on the road to big things, and they have proven their potential after increasing their revenue from £2M to a staggering £2M in only 12 months.

Robert Franks, co-founder of Kick Game said "placing us as potentially one of the fastest-growing companies in our sector. This investment is ground-breaking for a business of our kind; the fanbase overlaps and it made complete sense to partner with Fredo. "Fredo spoke on his decision to invest, as well as his passion for sneakers in a statement that said: "Rob and I share a huge passion for sneakers.

In the same way, I put my fans first, Rob puts his customers first. For me, this was an easy investment because Rob and I quickly became friends and with the huge growth in the sneaker industry, the investment made a lot of sense with the potential for huge returns."